Expedia asked for an office that supported its vision of a future workplace driven by technology and hybrid working, in a market a long way from its Seattle headquarters — which meant the design had to satisfy a global brand team reviewing remotely while also working for the local team who would occupy the space every day.
The design introduced arch-type volumes and partitions that zone the floor into distinct areas for different modes of work, moving between collaborative and individual settings without hard corridors, while Expedia's iconic yellow-and-black color scheme was carried through the entire space to keep the office visually consistent with the brand's other global locations.
Taking a US brand's global guidelines and delivering them faithfully in another country's construction system is the same translation problem we solve for overseas brands entering the US — the direction of travel is reversed, but the discipline of holding a global standard through a local supply chain and a local code environment is identical.
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